Most people are Preference Blind (Episode 295)
Most people are Preference Blind: What a Colour Psychologist taught me.
A client asks for a calming space. The designer gives them sage green. Because sage green is what calms the designer. Colour psychologist Karen Haller told me about a man in one of her workshops who did exactly that, for every client, for years. “He didn’t realise that he was giving them his version of sage green.”
Let’s call that being “preference blind.”
Watch this week’s episode of “The Creativity Explorer” – it’s a lovely “colorful” conversation I recently had with Karen in Romania, during the eLOCvent where we were both speaking.
12
Nov